Leadership Principles
[2025-11-10] Perseuss Leadership Principles
1. Customer Obsession
Leaders start with the customer and work backwards. We spend time with our customers, not only in meeting rooms, but in trucks and on warehouse floors. We understand our customersʼs problems clearly and we solve the reliably and with empathy. That is how we earn our customersʼs trust every day.
2. Ownership
We act like owners. We think long term, take responsibility for outcomes, and never say “thatʼs not my job.ˮ We treat Perseussʼs success and reputation as our own, and we build systems that endure.
3. Bias for Action
Speed matters in logistics and innovation. Many decisions and actions are reversible, so we value calculated risk-taking and forward momentum. We prefer prototypes over PowerPoints and progress over perfection.
4. Think Big
We listen attentively, speak candidly, and treat everyone with respect. We build credibility through consistency. We do what we say, and say what we mean. Trust is the foundation for every relationship, internal and external.
5. Earn Trust
Small thinking is a self-fulfilling prophecy. We create bold visions for transforming how logistics is done globally. We pursue ideas that multiply value, not just for one customer, but for the entire industry and planet.
6. Deliver Results
We focus on the key inputs that drive our mission and deliver them with high quality and speed. Despite setbacks, we rise to the occasion and never compromise on excellence, accuracy, or integrity.
7. Hire and Develop the Best
We hire builders, curious, high-potential people who share our values. We bet early on young talent and create opportunities for those from under-privileged backgrounds. We coach, mentor, and grow leaders faster than we grow titles.
8. Frugality
Constraints breed creativity. We accomplish more with less, not by cutting corners, but by optimizing resources, automating intelligently, and staying lean. Efficiency is our competitive advantage.
9. Stay Humble
Weʼre proud of our work, but never self-satisfied. Success is temporary; character endures. We show up every day ready to learn, listen, and serve. We treat everyone with equal respect, regardless of role or rank.
10. Self-Funded
We control our destiny. Perseuss grows through customer success, not investor capital. We remain cash-flow positive, reinvest earnings wisely, and avoid financial structures that compromise independence or mission.
11. Be Sustainable
Every optimization should make both business and planet healthier. We design solutions that reduce waste (in cost, fuel, packaging, and emissions) and drive a greener, more efficient logistics ecosystem.
12. Share Success
When Perseuss wins, everyone wins. We share profits with our team, uplift our communities, and support initiatives that align with our principles of sustainability, education, and opportunity. Prosperity has meaning only when it is shared.